In the arena of product photography, some projects stand out for their unique appeal and challenge, and my work with Glow Up Skin Co. is a perfect example. This shoot involved capturing their skincare products in both styled and ecommerce images, requiring an in-depth understanding of the brand and their aesthetic.
Glow Up Skin Co. is a skincare brand that prides itself on using only the purest Australian organic ingredients sourced from the Australian Outback and QLD rainforests. Presented in sleek black bottles, their products demand a unique approach to ensure that the brand’s ethos and product quality are accurately portrayed.
Kelly, the brilliant mind behind Glow Up Skin Co., had provided some images she adored as a moodboard, which was instrumental in shaping the direction of the photoshoot. For the styled images, I juxtaposed the products with Australian ingredients, reflecting the organic essence of Glow Up Skin Co. To add a touch of vibrancy and contrast with the black bottles, I used pink flowers in the composition. This colour pop not only made the photos visually appealing but also resonated with the brand’s lively and youthful energy.
The images have found their rightful place on the brand’s website and social media, strengthening Glow Up Skin Co.’s digital presence and showcasing their products in their full glory.
Kelly’s response to the images is a testimony to the success of this photoshoot:
“Oh wow Sarah… I’m speechless!!! I love them!!! Wow! Wow! Wow!!!!
Thank you so much Sarah, I honestly couldn’t be happier! I love them!!!
Thanks so much!!!! I really appreciate it! Can’t wait until you see them in action on my website!
Kelly’s excitement and satisfaction upon seeing the photos in action is the greatest reward I could ask for. It reassures me that the visual narrative created for Glow Up Skin Co. was authentic and resonated with the brand’s spirit.
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